Why We Do It

Every now and then, you get client feedback that makes it all worth it. It's almost Happy Hour on a Friday afternoon and we receive this to jump start the weekend.

"Ladies -

Thank you again for the presentation today.  WE LOVE YOU GUYS!!!

...

Have a great weekend!

Pat.

Patricia Watts

Partner

Deco Communities

Pat, WE LOVE YOU TOO!!

"Hot off the Press"

Check Private Label International out in the Phoenix Business Journal Listed as a Top Interior Design Firm.

Senior Resource Group with Positive Market Feedback

Congratulations to Senior Resource Group for their positive market feedback of Maravilla Scottsdale, in Arizona. The following was taken from a recent press release:

“Despite the economy and typical shift in seasonal senior residents, Maravilla Scottsdale has exceeded early deposit projections by nearly 30 percent. In response to the unprecedented high demand, the community has now begun the site selection process of its Phase One residences featuring casitas and independent courtyard residences.”

We had the opportunity to work closely with SRG & Starwood in the development of their community identity and brand focus, specifically as it relates to a challenging Arizona real estate market. The focus of positioning the community included the integration between consumers’ everyday lives, and the emotional transformation that occurs in certain stages of their lives. A successful brand, a successful space, provides the instant gratification that places the consumer into an active versus passive role; moving beyond their immediate senses and connecting with the emotions. The development of the Sales Center, in order to create an idea that was self propelled into the marketplace, needed to serve as a 3 dimensional identity platform that told the story that embodies Maravilla.

Concept Rendering of Lobby:

 

Concept Rending Sales Gallery:

 

Material Board for Public Spaces:

The following was taken from a press release announcing the opening of the sales center that overlooks the future site of the community:

“Maravilla Sales and Information Center visitors are in for a remarkable experience,” said Tim Cowen, executive director for Maravilla Scottsdale. “From the moment you walk in, you’re enveloped in Maravilla’s luxuriously high-end style. From the onyx, marble and granite countertops to the leather walls to the full-size kitchen display, it truly demonstrates how exceptional our community will be.”

Ritz-Carlton Club

“Wendi and her team add significant value to our investments by integrating a strategic design package indigenous to the region of our timeshare. We end up with a unique and marketable design story that repositions our properties in their respective markets. We consider Wendi a comfortable fit as part of our design team when we use her services. We have confidence in her creativity, spontaneity, and design vision for our properties and we have not been disappointed.”

Norman W. Nesmith, AIA
Senior Project Manager
Ritz-Carlton Club

Client Feedback: The difference is...

“As the Vice President of Crown Pacific Properties I had several projects from AZ. To Seattle, I was very much involved in every aspect of the design, construction and sales of all of our conversion projects. We had the pleasure of working with both your group and …[other firm]… particularly in the AZ market, it was my feeling and that of those I represented that your group had a better understanding of what the Company wanted to represent vs. what you thought it should represent. The information taken from the programming meetings were critical to the finished product that you provided us, I feel that the difference in style was evident in the two comparison products and especially during presentation, yours told our story, it told everyone what it was and now what it had evolved into, there was no question as to the quality of service and the desire to make it perfect. I never agreed with the choice of two design groups but we made it work, you picked up the slack and hit a home run. As I review the photos from websites and magazines I feel very proud of what we did and you should also. You feel free to have anyone call me for anything, 5 stars.”

Eric Kingston
Senior Project Manager
LeCraw Construction Co., LLC

Marriott Vacation Club International

"Wendi helped create and facilitate a Sales Center environment at Ko’Olina Beach Club that beautifully expressed the Marriott Vacation Club corporate image. The simplicity of the design coupled with the diversity of visual language creatively expressed the beauty of Hawaii to our potential owners."

Norman W. Nesmith, AIA
Senior Project Manager
MARRIOTT VACATION CLUB INTERNATIONAL

Design Sells

"Wendi and her team have developed outstanding designs for our properties that have driven exceptional customer response. The design solutions were instrumental in helping us set condominium sales records for a large and very innovative mixed-use development in downtown Seattle. Wendi is smart, strategic, professional and a personal pleasure to work with."

Donald R. Milliken
President
Milliken Developments
millikendevelopments.com

Congratulations!

Wanted to pass on our congratulations? Heard the Marketing center for the VUE is truly wonderful. Will be going to see it this week, but heard that it showed extremely well with the brokers. Excellent job!!

Regards,

Kimberly Macy

Macy + Associates Inc.
www.macyinc.com